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Street Fighter x Tekken 'low' sales blamed on 'Cannibalism'    

  Street Fighter x Tekken 'low' sales blamed on 'Cannibalism'
Added by Gauss on 16.05.2012

Lots of brawlers launched in too short a time frame.

According to Capcom the 'Street Fighter X Tekken' sales have 'fallen short of our plan'...

 

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According to a Capcom's Q&A session posted to the publisher's investor relations site today, the company addressed the Street Fighter x Tekken worldwide sales of 1.4 million.

Seems that, despite moving over 1 million units, sales didn't perform up to Capcom's expectations. They blame a glut of recent fighting game releases...

"Sales of Street Fighter X Tekken have fallen short of our plan," the company's statement confirmed. "We believe one of [the] causes is cannibalism because of the large number of other games in this genre that were launched within a short time."

Well, actually Capcom themselves have released a lot of them in recent years, including Marvel vs. Capcom 3, Ultimate Marvel vs. Capcom 3, Super Street Fighter IV: Arcade Edition, Super Street Fighter IV 3D Edition, and Street Fighter III: Third Strike Online Edition.

In the same time frame other publishers have released Mortal Kombat, SoulCalibur V, BlazBlue: Continuum Shift Extend, and King of Fighters XIII.

They also addressed the successful sales of Resident Evil: Operation Raccoon City (which shipped 2 million units) and said that was a vindication of their business plan.

"This shows the success of our decision to try the new approach of using an alliance with an overseas development company," the company said.

What do you think?


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