IGN UK has published one of the first ever reviews of PES 2010 from Konami. Overall, they awarded the title an 8.7/10 and note that it isn't enough to bring down FIFA 10 from the top of the castle.
<blockquote>Improved graphics, streamlined tactical options and a relatively robust take on the series' winning formula ensure that this is the best PES yet, though it's not quite enough to topple FIFA from its well-earned perch. On the pitch it’s the same joyous game that’s won so many plaudits in the past, its fast-paced approach encouraging the sort of outlandish play that means nearly every match is a classic, and while this is some way off being the all-round package offered by EA, it’s probably the most fun way to play football with a controller available.</blockquote>
News Source: <A href="http://xbox360.ign.com/articles/103/1034918p2.html" target="_blank">IGN</A>