New reports denote that Universal is set to roll out a dual Blu-ray/DVD disc which holds a Blu-ray film on one side and a 9GB DVD version on the other.
<blockquote>The technology allows a single disc to offer a 50GB Blu-Ray version of a film on one side, and a 9GB DVD version on the other. It’s a plan by Universal (and most likely the rest of the Blu-Ray Consortium) to increase the adoption of Blu-Ray HD films by giving consumers the option to future-proof their content.
One of the key components in Sony’s PlayStation 3 is its Blu-Ray drive, offering gamers a chance to experience high definition movies. If the Flipper discs prove to be a popular format, it could help cement the PS3 as the home entertainment console of choice.
The first dual-format Flipper discs are due to go on sale on 19th January 2010 in the US, with the very first product being the Jason Bourne trilogy, a box set containing The Bourne Identity, The Bourne Supremacy and The Bourne Ultimatum. No pricing has yet been announced.</blockquote>
News Source: <a href="http://news.spong.com/article/19902/Blu-Ray-DVD-Hybrid-Discs-Launching-In-2010?via=rss" target="_blank">Spong</a>