I think the problem is if you are unfamiliar with the characters, you could look at videos of Smash Bros, and this, and you probably wouldn't be able to tell the difference. At least with the EA/Zynga thing, you can see different art styles.
Personally, I don't care if every game is a direct clone of the last one, because there is a certain art to game making that will make the better ones outshine the crappier game. It's like any other product on the shelves at your local department store: the best ones will sell the best because quality matters.
I used to fanboy consoles in my sig. Now I'm not so sure they are worth my love. Steam has done more for me than all 3 consoles combined this gen.