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Borderlands 3 Redefines Mayhem; Establishes Franchise as Billion Dollar Global Brand

Discussion in 'PlayStation Gaming News' started by MeSonySpy, Sep 23, 2019.

By MeSonySpy on Sep 23, 2019 at 2:01 PM
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    MeSonySpy

    MeSonySpy Staff Member MaxConsole News Team

    Joined:
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    Latest installment in genre-defining, shooter-looter series sold-in more than 5 million units within first five days of launch, making Borderlands 3 the fastest-selling title in 2K history and highest-selling title for the label on PC.

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    Today, 2K announced that Borderlands® 3, the latest entry to the renowned shooter-looter franchise, has unleashed further mayhem by achieving multiple record-setting milestones for both the series and label following its worldwide release on Friday, September 13. Within its first five days of launch, 50 percent more consumers purchased Borderlands 3 versus sales of its predecessor – Borderlands 2 – making the title the fastest-selling in 2K’s history, as well as the highest-selling title for the label on PC in a five-day window. In addition, Borderlands 3 has sold-in more than 5 million units in its first five days, leading the Borderlands franchise to generate more than $1 billion in Net Bookings and becoming the second franchise in 2K history to achieve this milestone.
    For more information, please visit borderlands.com or follow the game on Facebook, Twitter, Instagram or YouTube.
     

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Discussion in 'PlayStation Gaming News' started by MeSonySpy, Sep 23, 2019.

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