But their new Mobile Game will NOT be for FREE, there WILL be a FEE to unlock the GAME after a few levels!
In an interview with Bloomberg, Nintendo president Tatsumi Kimishima said the company hopes to achieve as much success with Super Mario Run as Niantic (and the Pokemon Company and Nintendo) have achieved with Pokemon Go.
Nintendo wants their next mobile adventure to be just as popular as their AR wonder 'Pokemon GO', but they are taking a different marketting approach for 'Super Mario GO', instead of being 'totally free', and then packing the game with 'micro-transactions', they are going to make it 'limited game', not as simple as DEMO, but good number of 'levels' to enjoy, but then afterwards there WILL be COST to UNLOCK the FULL game, a one-time FEE, so parents don't have to worry that their kids are raking up bills playing Mario.
So what do you think will this marketing approach of releasing a more-than-a-demo game for free, and charging a FEE to unlock will make it as popular as Pokemon Go, they say over 20 million people have already signed up to be on early download list when it comes out exclusive to Apple iOS devices in December, but how many of those will PAY the FEE to unlock the game after trying it, and what is this FEE that Nintendo is taking about, hopefully not as costly as one of their 3DS games, do they understand 'mobile world' is different?
NEWS SOURCE: Nintendo wants Super Mario Run to be as popular as Pokemon Go (via) ShackNews