After establishing OWN as a cable behemoth, the media mogul wants to expand its digital presence and put the brand right in viewers' hands.
It turns out that it might be possible to "live your best life" and still be mildly addicted to a mobile game. That's if Oprah Winfrey has her way, at least.
Just when you thought the world of 'mobile gaming' have everything you could think of 'brand-wise' from RockStars, to Idols, to Actors, etc. we forgot the one important thing OPRAH was missing in the land of Casual Gaming, well no longer as her OWN network, figured out a very large percentage of their millions of TV viewers are infact sitting on their sofas playing games on their mobile devices even while watching a popuar Oprah TV show, so why not rope them in also, and OWN both their TV sets and MOBILE and MINDS!
So what do you think about Oprah branching into the land of 'video games' are we forever doomed now to be OWN by her?
NEWS SOURCE: Oprah Launches "Bold Moves," A "Candy Crush"-Inspired Mobile Game (via) FastCompany